The Best Books to Read as a Real Estate EnTREpreneur

Dec 28, 2021 4 MIN READ

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Reading Time: 4 minutes



Man in black suit holding a red book. Standing in front of a white prius.

Sell or Be Sold by Grant Cardone

The book teaches you about the sale process, navigating it, how to talk to clients, and how to combat RDRS (Reactionary Defense Responses).

This book will also help you be sold on not only yourself, but the product, the service, or whatever it is you’re trying to sell. Sell or Be Sold will teach you to have the confidence to go into ANY sales situation and CLOSE THAT DEAL.



man holding a book

The Appraisal of Real Estate 14th Edition

This book covers the three ways to value a property.

  1. The Income Approach

  2. The Sales Comparison Approach

  3. Cost to Rebuild Approach

To truly understand how to value a property is so key and that’s why we recommend you read this book. Though it’s very intense, the value you get out of it is priceless. How would you know which properties to invest in or pass on?



Man in black suit holding the book, how to win friends and influence people

How to Win Friends & Influence People by Dale Carnegie

Dale talks about how to relate to others, how to show empathy, how to show understanding, how to connect to other people, and to ultimately get to where you want to go.

If you’re a business owner, it might mean getting your team to grow and achieve new goals. If you’re a salesperson, it might mean getting a client to buy a new product or service.



man holding a book called confessions of a real estate entrepreneur

Confessions of a Real Estate Entrepreneur by James Randall

This book goes beyond the normal fix and flip, buy and hold strategy. This really aligns with what we believe here at TRE: Making money on ALL aspects of real estate.

Real estate investing is not some magic potion to riches. Yes, it’s a means for making a lot of money. But it’s no risk-free, lazy man’s way to wealth. It’s hard work. And there is definitely risk involved. But with information, diligence, determination, and calculated risk, there is plenty of opportunity to make A LOT of money. – James Randall



Man in black suit holding a book standing in front of a white prius.

Rich Dad’s Cashflow Quadrant: Guide to Financial Freedom by Robert Kiyosaki

Cashflow Quadrant talks about the differences between being an employee, self-employed business owner, and then being an investor.

It also discusses the transition between going into one quadrant into the other and how to eventually get into the investor-side of things. This is where we ultimately want to be.

We want our money working for us, having it grow, and not having to participate in the daily activities of the business.

This book opened my eyes because if someone who might just be getting started as a self-employed business when we stop working, the business stops working.



man holding a book called Restart

RESTART: 7 Proven Keys to Unlock Your Potential by Chad Goldwasser

Chad’s a local broker here in Austin and in this book he talks about how to triumph over tragedy and shares the keys that helped RESTART after losing everything.

Would you like to make more money and use proven steps and keys to START you on your way to MASSIVE SUCCESS? If so, this book will help show you how.

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